3am Ideas Pty Ltd was founded by Oliver Leeb in 2014. With a predominant focus on small businesses and startups, the company quickly established itself as a full service digital marketing agency for SMBs.
As an accredited Google Partner since 2016 and a Meta Business Partner since some time after that, Oliver has specialised in making data-driven decisions to implement digital marketing strategies to drive more trackable return on investment for his clients.
Oliver has a passion for, and an ever-growing knowledge on, SEO with expertise in reverse engineering competitor campaigns on behalf of his clients. He shares some of his knowledge in blog posts with the hope of empowering business owners in their own digital journeys and to give them enough knowledge and confidence in themselves to know when the service they’re receiving isn’t an honest one.
Oliver has a Bachelor of Business from Notre Dame University Australia, and a Masters of Marketing from Curtin University, giving him the necessary understanding on fundamental marketing principles while always pushing the boundary.
Optimising your WordPress website is essential for online success, and SEO plugins make it easier than ever. This article explores their importance, functionality, and impact on SEO. We also review popular plugins and highlight Xagio, our top recommended SEO tool for Australian users. Discover why Xagio is the ultimate solution for your SEO needs.
Dive into a balanced exploration of LinkedIn’s Identity Verification by Persona. Discover the process, advantages, and privacy implications of uploading government IDs for enhanced profile credibility and security in the digital age. Join the discussion on navigating professional networking with authenticity and safety.
Discover the key differences between managing your social media in-house and leveraging our professional social media management packages. From cost analysis to efficiency, expertise, and results, find out which approach best suits your business needs in today’s digital landscape.
Discover the ultimate guide to backlinking for Aussie small businesses in 2024.
Boosting your online presence and credibility is crucial in today’s digital world, and Google reviews are a key part of this process. Our comprehensive guide offers effective strategies to increase your Google reviews, from simplifying the review process to leveraging social media and optimizing your Google Business Profile. Discover the power of customer feedback and enhance your business’s digital footprint.
Discover 12 innovative social media content strategies for 2024, tailored for Australian businesses. From leveraging original audio in TikTok and Instagram Reels to interactive content and AR experiences, this guide offers practical insights to elevate your brand’s digital presence.
Elevate your brand’s social media with our Perth-centric guide for November’s key dates!
Discover 10 actionable steps to build and nurture a robust online community. From getting intimate with your audience to leveraging influencer collaborations, dive into strategies that foster genuine connections and propel your brand from obscurity to social media stardom.
Unlock the power of schema markup for superior SEO performance. Dive into our ultimate guide to understand its significance, benefits, and how it can catapult your website to higher search rankings.
Discover the top 10 social media platforms for business promotion and learn how to leverage each for maximum engagement. From Facebook to WhatsApp Business, find out which platform aligns best with your target audience and marketing goals.
Boost your website’s SEO rankings with our comprehensive guide on improving page load speed. Learn 10 essential techniques—from using CDNs to optimizing images—that can make your site faster and more user-friendly, especially for mobile users.
Discover the intricacies of backlinks in SEO for Australian businesses. Dive into the quality vs. quantity debate, understand the nuances of Google Page Rank, and get actionable strategies to enhance your site’s ranking.
Discover why your website might be underperforming in organic traffic. From valuable content, correct website structure, to site speed, learn how to make your site more appealing to Google.
Unlock the secret to passive income in digital marketing with our in-depth guide on the Rank and Rent model. Learn how to rank local niche websites on search engines and rent them to businesses for a steady revenue stream.
Top 10 Social Media Management Tips Almost every business out there has jumped on the social media band wagon, and we often get asked by business owners "what are the top social media management for small businesses" that they can implement themselves to take their...
Does Your Business Need Branding? Why You Really Need Professional Level Branding “A Brand Is a Voice, and a Product Is a Souvenir.” – Lisa Gansky, a renewed American entrepreneur & author, once said. So, engrossed with captivating advertisements or the success...
Google My Business Hacks for Small Businesses How to Rank on Google My Business (GMB) How to improve traffic and increase Google My Business ranking with local SEO strategies that you can easily implement yourself, to generate more leads, phone calls, and website...
4 Types of Visual Content for Your Marketing With the rise of the internet, and its accessibility through the prevalence of digital mobile devices, it is no surprise that visual content is being increasingly used in marketing to engage the everyday customer. For...
How Local SEO Helps Attract Local Australian Customers We've talked extensively about SEO in the past, we've defined it, gone through some top tips, and even some myths, and we've even covered the costs of SEO in Australia. Have we ever specifically talked about Local...
5 COST-EFFECTIVE OR FREE MARKETING TACTICS Marketing your business can be tough, especially if you're a small business and you're looking for cost-effective marketing. Funds are tight and you know you need to get your business out there to generate awareness and...
10 Quick Social Media Tips Social media is just one part of marketing your business and it’s only as effective as the quality of the content you produce and the consistency with which you approach it. We've compiled a list of 10 quick social media management hacks...
We have listed the top 5 most common SEO myths.
Ellen Langer of Harvard University discovered the secret to making your claims instantly more credible.
Ellen Langer of Harvard University discovered the secret to making your claims instantly more credible.