Digital Marketing News, Opinions & Insights

Get a unique glimpse into our world, maybe pick up a marketing hack or two, and keep up with what industry changes you should be aware of.

Home > Blog

Digital Marketing News, Insights & Opinions

How Local SEO Helps Attract Local Customers

Oct 13, 2020 | Marketing

How Local SEO Helps Attract Local Australian Customers We've talked extensively about SEO in the past, we've defined it, gone through some top tips, and even some myths, and we've even covered the costs of SEO in Australia. Have we ever...

5 Cost Effective or Free Marketing Tactics

Oct 7, 2020 | Marketing

5 COST-EFFECTIVE OR FREE MARKETING TACTICS Marketing your business can be tough. It’s especially tough when you’re a startup business and you’re looking for cost-effective marketing. Funds are tight and you know you need to get your business out...

10 Quick Social Media Tips

Oct 6, 2020 | Marketing, Social Media Marketing

10 Quick Social Media Tips Social media is just one part of marketing your business and it’s only as effective as the quality of the content you produce and the consistency with which you approach it. We've compiled a list of 10 quick social media...

5 Common SEO Myths

Jun 9, 2020 | Digital Marketing Australia, Marketing, Search Engine Marketing, Search Engine Optimisation (SEO), Search Engine Optimization

We have listed the top 5 most common SEO myths.

How Entrepreneurs Are Like Young Children

May 8, 2020 | Digital Marketing Australia, Marketing, Search Engine Optimisation (SEO), Search Engine Optimization

Ellen Langer of Harvard University discovered the secret to making your claims instantly more credible.

How Wikipedia Uses the Anchoring Effect to Get People to Donate More

May 8, 2020 | Digital Marketing Australia, Marketing, Web Design

Ellen Langer of Harvard University discovered the secret to making your claims instantly more credible.

Leventhal’s Tetanus Experiments: Does Fear Persuade or Paralyse?

May 8, 2020 | Digital Marketing Australia, Marketing

For messages using fear appeals to be persuasive, there must be specific, clear and explicitly listed steps the audience can take to resolve the presented threat

The Photocopier Effect: The Secret to Making Your Claims Instantly More Credible

May 8, 2020 | Digital Marketing Australia, Marketing

Ellen Langer of Harvard University discovered the secret to making your claims instantly more credible.

How to Get Customers to ‘Imagine This’ Without Asking Them to ‘Imagine This’

May 5, 2020 | Digital Marketing Australia, Marketing, Social Media Marketing

Ellen Langer of Harvard University discovered the secret to making your claims instantly more credible.

Marketing During COVID-19

Apr 2, 2020 | Digital Marketing Australia, Marketing, Search Engine Optimization

Now is the time to adapt your business marketing strategy to respond to the COVID-19 pandemic. You will need to learn to adapt to take advantage of this new market.