Digital Marketing News, Insights & Opinions
12 Essential Social Media Content Ideas to Propel Your Brand in 2024
Discover 12 innovative social media content strategies for 2024, tailored for Australian businesses. From leveraging original audio in TikTok and Instagram Reels to interactive content and AR experiences, this guide offers practical insights to elevate your brand’s digital presence.
Social Media Content Ideas November 2023
Elevate your brand’s social media with our Perth-centric guide for November’s key dates!
How to Build an Engaged Social Media Community in 10 Steps
Discover 10 actionable steps to build and nurture a robust online community. From getting intimate with your audience to leveraging influencer collaborations, dive into strategies that foster genuine connections and propel your brand from obscurity to social media stardom.
How Can Schema Markup Help Boost Your SEO: The Ultimate Guide
Unlock the power of schema markup for superior SEO performance. Dive into our ultimate guide to understand its significance, benefits, and how it can catapult your website to higher search rankings.
Top Social Media Platforms to Promote & Grow Your Business
Discover the top 10 social media platforms for business promotion and learn how to leverage each for maximum engagement. From Facebook to WhatsApp Business, find out which platform aligns best with your target audience and marketing goals.
How to Speed Up Your Website for Better SEO: A Comprehensive Guide
Boost your website’s SEO rankings with our comprehensive guide on improving page load speed. Learn 10 essential techniques—from using CDNs to optimizing images—that can make your site faster and more user-friendly, especially for mobile users.
How Many Backlinks Are Needed To Get A High Ranking on Google?
Discover the intricacies of backlinks in SEO for Australian businesses. Dive into the quality vs. quantity debate, understand the nuances of Google Page Rank, and get actionable strategies to enhance your site’s ranking.
This is Why Your Website Doesn’t Get Traffic
Discover why your website might be underperforming in organic traffic. From valuable content, correct website structure, to site speed, learn how to make your site more appealing to Google.
What is Rank and Rent in SEO and How Does it Work?
Unlock the secret to passive income in digital marketing with our in-depth guide on the Rank and Rent model. Learn how to rank local niche websites on search engines and rent them to businesses for a steady revenue stream.
Top 10 Social Media Management Tips
Top 10 Social Media Management Tips Almost every business out there has jumped on the social media band wagon, and we often get asked by business owners "what are the top social media management for small businesses" that they can implement...
Does Your Business Need Branding?
Does Your Business Need Branding? Why You Really Need Professional Level Branding “A Brand Is a Voice, and a Product Is a Souvenir.” – Lisa Gansky, a renewed American entrepreneur & author, once said. So, engrossed with captivating...
Google My Business Hacks for Small Businesses
Google My Business Hacks for Small Businesses How to Rank on Google My Business (GMB) How to improve traffic and increase Google My Business ranking with local SEO strategies that you can easily implement yourself, to generate more leads, phone...
4 Types of Visual Content For Your Marketing
4 Types of Visual Content for Your Marketing With the rise of the internet, and its accessibility through the prevalence of digital mobile devices, it is no surprise that visual content is being increasingly used in marketing to engage the everyday...
How Local SEO Helps Attract Local Customers
How Local SEO Helps Attract Local Australian Customers We've talked extensively about SEO in the past, we've defined it, gone through some top tips, and even some myths, and we've even covered the costs of SEO in Australia. Have we ever...
5 Cost Effective or Free Marketing Tactics
5 COST-EFFECTIVE OR FREE MARKETING TACTICS Marketing your business can be tough, especially if you're a small business and you're looking for cost-effective marketing. Funds are tight and you know you need to get your business out there to generate...
10 Quick & Easy Social Media Tips
10 Quick Social Media Tips Social media is just one part of marketing your business and it’s only as effective as the quality of the content you produce and the consistency with which you approach it. We've compiled a list of 10 quick social media...
5 Common SEO Myths
We have listed the top 5 most common SEO myths.
How Entrepreneurs Are Like Young Children
Ellen Langer of Harvard University discovered the secret to making your claims instantly more credible.
How Wikipedia Uses the Anchoring Effect to Get People to Donate More
Ellen Langer of Harvard University discovered the secret to making your claims instantly more credible.
Leventhal’s Tetanus Experiments: Does Fear Persuade or Paralyse?
For messages using fear appeals to be persuasive, there must be specific, clear and explicitly listed steps the audience can take to resolve the presented threat
The Photocopier Effect: The Secret to Making Your Claims Instantly More Credible
Ellen Langer of Harvard University discovered the secret to making your claims instantly more credible.
How to Get Customers to ‘Imagine This’ Without Asking Them to ‘Imagine This’
Ellen Langer of Harvard University discovered the secret to making your claims instantly more credible.
Marketing During COVID-19
Now is the time to adapt your business marketing strategy to respond to the COVID-19 pandemic. You will need to learn to adapt to take advantage of this new market.
Our Top 10 Easy Backlinks Your Australian Business Must Have in 2020
Local citations, or backlinks, if you haven’t heard already are one of the best ways to boost your SEO. Here are 10 must have NAP citations for 2020.
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