Post Archive: Social Media Marketing

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Social media marketing is one of the things we do the most of day in, day out so we like to think we’re not complete dingbats when it comes to social media marketing.

Learn from our experience, mistakes, and our varied client base to drive your social media content further and harder.

Google Ads vs Facebook Ads for Perth Small Businesses: A Comprehensive Comparison

Google Ads vs Facebook Ads for Perth Small Businesses: A Comprehensive Comparison

When choosing between Google Ads and Facebook Ads, Perth businesses often wonder: which platform is best for me? Google captures users actively searching for your services, while Facebook excels at building brand awareness through targeted visuals. Combining both platforms allows for powerful retargeting and multi-touch engagement—capturing customers whether they’re searching or scrolling.

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How We Used Meta Ads to Take a Local Recruiter National

How We Used Meta Ads to Take a Local Recruiter National

From a small local staffing agency to one of Australia’s top recruitment brands—this is how we used Meta Ads, geofencing, and retargeting to attract job seekers, lower recruitment costs, and scale nationally. Discover how smart digital advertising can drive job applications at scale while helping businesses win major recruitment tenders.

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Social Media Content Ideas for Australian Businesses in 2025

Social Media Content Ideas for Australian Businesses in 2025

Struggling with social media content ideas? This ultimate 2025 content calendar is packed with key dates, trending topics, post ideas, hashtags, and engagement boosters to help Australian businesses increase reach, drive sales, and build stronger connections all year round. Bookmark this guide and stay ahead of the competition!

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Social Media Update Q1 2018

Social Media Update Q1 2018

2018 has been a busy year already for social media marketers, with the Facebook/Cambridge Analytic data leak scandal, we have seen the removal of third party targeting options and other functionalities. Whether these social media marketing tools get replaced, we don’t know. Read more in our Social Media Update Q1 2018.

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