Fact Finder: Step 2 Ensure details are captured as wholly as possible and then uploaded to Trello Client/Business Name Name First Last PhoneEmail Required Services Graphic Design/Branding Web Design Advertising Social Media Management SEO Email Marketing Chatbot VMM Describe your business in 2-3 sentencesWhat is the personality of your business?What is your tag line/mission statement?Main benefits/difference about your product/service?Who is your target audience? Describe your ideal audience.What locations would you like us to target for you? Perth? Australia? Global?Which customers usually convert the most? Does this vary by channel?Who are you biggest competitors/other products that do a similar job?What are the advantages or unique selling points of your product?Describe your customers’ usual sales journey.If you were to search for your business, service or products, what would you type into Google? What would you want to be found for?Graphic Design/BrandingDo You Have a Vector format Logo? Yes No Not Sure Do You Have a Style Guide? Yes No Not Sure List required Branding/Graphic Design ItemsWhat is the personality of your brand?What colours do you associate with your brand?Provide Brief on Required ItemsThird Party Providers Required?WebsiteDo You Have A Website? Yes No Being Developed Website URL Do You Have Hosting? Yes No Do You Need Us to Organise Hosting? Yes No Have You Secured Your Domain Name? Yes No Do You Need Us to Organise Your Domain Name? Yes No Are We Building The Website? Yes No Website InclusionsOver 12 PageseCommerceBooking FunctionalityCopywritingOtherOther Website InclusionsTracking AccessGoogle AnalyticsGoogle Search ConsoleGoogle Tag ManagerMicrosoft ClarityCreate AccountsWhich accounts do we need to create?AdvertisingWhich platforms will we be utilising? Google Search Ads Google Display Google Shopping Facebook Instagram Linkedin Reddit Other Other Advertising PlatformsWhat Are Your Goals for Advertising? Lead Generation Retargeting Brand Awareness Competitor Offensive Other Other Advertising GoalsMonthly Budget What would you consider to be a successful ads campaign? Do you have specific KPIs?What are the 3am Ideas deliverables?Have You Done Advertising In The Past? Yes No Was this successful? Tell us a little about past advertising.Facebook Business Manager (Our ID: 188637868301419) Page Ad account Pixel Instagram login details Google Ads Account ID What are your targeted keywords?Which keywords do you not want to appear for? Cheap? Free?Social Media ManagementWhich channels are we looking after?FacebookInstagramLinkedinRedditOtherOther platformsHow often are we posting? Who of your competitors do you like the social media presence of?Is there anything you do NOT want on social media?Are there any other businesses that you would like to team up with? Mention in your posts?Are there any certain influencers that you would like to team up with? Or who do you think would do well promoting your product?Are you interested in doing giveaways? Yes No Need to know more Do you have a budget for boosting social posts? Would you like your social posts to have a certain location? For example: If you have a business in Osborne Park...would you like your posts to all come from that location? Or just leave blank?SEOAre we doing SEO for you? Yes No Provide some keywords that your customers would type into Google to find you/your competitors. Preliminary research onlyIs monthly content creation part of this engagement? Yes No General SEO discussion notesMediaWhat Images/Media Do You Have Available for Your Business?Requires Media IntroductionPhotographerVideographerApp DevOtherOther Media Intro Required Other Business Supporting ServicesAccountant/BookkeeperCyber insuranceBusiness Partners? Business continuityCommentsThis field is for validation purposes and should be left unchanged.